Bringing together high-quality resources, improving supply and stimulating consumption.
The Third China Chongqing International Consumer Festival was held from April 26 to May 31, integrating the city's unique consumer areas, fashion brands, and themed consumer promotion activities to boost the consumption market and accelerate the cultivation and construction of Chongqing as an international consumer city.
A launch event in Jiefangbei, Yuzhong District on April 26 featured over 300 themed activities centered around fashion consumption and quality of life.
This festival featured five sub-sites, Artistic Style, The Mixc Trends, Fashionable Hi-Buy, Cool Playing Youth, and Better Chongqing.
The first City Park Life Festival debuted with the "City Oasis" art installation in the "Artistic Style" branch of Chongqing Far East City.In addition, the Eye of Guanyinqiao, Hill stairway, romantic corridor and other special art scenes were also opened.
Opinion：
Chen Dingding, International Relations Expert, Founder and President of Hai Guo Tu Zhi Research Institute
As an inland open highland, Chongqing's unique geographic location, access advantages and rich and perfect industrial chain provide unique conditions for consumer goods to sell overseas. Chongqing can make an effort in industries such as food, toys and new energy vehicles.
Zou Ping, President of 36Krypton Research Institute
With the diversification and personalization of consumer demand, it is necessary for Chongqing to improve the digital consumption infrastructure system and promote the release of the potential and vitality of digital consumption, which will solidify the digital economy base and empower the city's consumption industry.
Dong Yichen, Vice President of Meituan Dragon Pearl Investment
With a vast consumer market and strong industrial foundation, Chongqing expects more own brands to go national and international with the opportunities of the times and the help of capital.
Huang Jing, General Manager of Winning Businesstech-City Business Map Division
In the future, Chongqing can make efforts in the layout of high-quality commercial operators, the operation of shopping centers, chain brands, high-energy first stores, and the level of non-standard first stores in the city to accelerate the pace of building an international consumption center city.
Wu Zhenzhong, initiator of the Institute of Owner-Principal
Owner-Principal has become an indicator of a city's commercial development vitality, and the development and upgrading of the principals' business will bring about a non-negligible effect on the enhancement of the city's influence.